Discovery Channel, Berghaus and Crab

Our Berghaus viral continues to impress. The game and microsite has been showcased on Planet You - The Discovery Channel.
Take a closer look here if you scroll to 1:37 you can see the viral in all it's glory.

Climb the Asgard - Berghaus & Crab climb to new heights

The Asgard Project is a ground breaking film which follows top climber Leo Houlding's ambitious expedition to make the first free ascent of Mt Asgard's daunting north face - regarded as one of the most difficult big walls in the world.

Working with leading film maker Alastair Lee the DVD of this unrelenting epic is available to order your here now.

For most of the year the fjords on Baffin Island are filled with frozen sea ice, but for a short period in the summer the ice melts and with 24 hours of daylight the area becomes a climbers paradise with mile high granite walls and amazing scenery.

Berghaus Athlete Leo Holding and his team supported by Berghaus wanted to engage a wider audience and bring this amazing feat of skill, endurance and film making to all.

Crab Creative with help from the team at Berghaus developed an in depth online game allowing users to catch snap shots of training, the equipment used and a game which expressed some of the dangers faced by the climbers.

To play the game click here

Screen Shot of initial Game Screen

User are invited to log in to their facebook account

The gamer can select either to dive into the Asgard climb or learn a few tricks and tips in the training area

Training video clip plays and the user can hear the climbers explain the training and what they are expecting on Mount Asgard.

Training mode starts

Intro film to the Asgard game

Game screen, adjust your skill set, view the clothing and gear that helped make the ascent possible.

Screen shot of the gear section in this example the user is viewing the Rucsac details. Each item also has an accompanying film clip.

Game play

Click here to have a go

Angel or Devil Take 2

A quick change of pixels and a little light dusting and our little award winning Cream Viral dons a chocolaty coat and transforms into the Alpro Desert Viral with added Facebook.

Click here to have a go.

Alpro - Design Your Own Fridge

A viral we created for Alpro single cream. It allows you to design your own fridge, exhibit it and enter a competition to win a fridge full of Alpro products. Click here to start decorating!

Sea of Thought

Sea of Thought is a tool we've developed that searches blogs, twitter and various other sources for the words 'I think'. View by user defined searches, by date or simply live thoughts in four different views.

'Sea Scape' submerges you in an ocean of thought. Dive, swim and explore the depths within. 'Globe View' shows the world’s thoughts mapped onto a 3D globe. 'Map View' shows thoughts on a 2D map. 'Time Tunnel' allows the user to travel through time and find out who was thinking what, and when!

It was originally released to our clients as a xmas play thing, but is now in the public domain for all to enjoy!

A perfect example of an online viral made flesh